Every autumn Cinekid organises the Cinekid Film, Television and News Media Festival for children during the school holidays.
Ways of Seeing supported the Cinekid festival of 2016, 2017 by overseeing and co-ordinating the graphic designs of Andrews:Degen.
This year Cinekid and Ways of Seeing are cooperating with VruchtVlees to redesign the new identity of Cinekid. Sneakpeak coming soon!
Zitakula is named after the lime green parakeets that thrive so well in Northern countries. They originally come from the Himalaya mountains, but they love it in Amsterdam. Its Latin name is 'Psittacula Krameri'. And the band name is Zitakula.
The parakeet is the symbol for the logo. The logo consists of a swarm of Parakeets what fly’s to the logo, Zitakula. The parakeet consists of triangles, because when you make the shape of the bird abstract it becomes a triangles.
Website, EP and flyer
The big triangles on the website & album cover is inspired by the habitat of the Parakeets, the Himalayas. In a number of triangles, you see flats. These flats reflect the Amsterdam city, where they also live.
Location cd presentation:
Waar is het kleinste kamertje?
Where is the smallest room?
During the day the Rozemarijnsteeg in Arnhem is a pedestrian passageway. At night, however, it is used as a public toilet. The work “Where is the smallest room” aims at visually impacting on passersby and allerting them to the location of public toilets as well as toilets in the lunchrooms and bars of Arnhem.
To this end we have used a derelict door and window in the Rozemarijnsteeg to show where the toilets of Arnhem are to be found. Come night time they light up from behind and it is the hope that this illuminating and illuminated information will motivate people to seek the smallest room and keep the Rozemarijnsteeg clean.
Location: Rozemarijnsteeg, Arnhem
Zeeboerderij Ijmond/ Sea Farm Ijmond
The web design uses recycled plastic from the sea to provide the backdrop for the illustrations.
The waves in the logo represent the Zeeboerderij and when you turn the sea 90 degrees it turns into seaweed.
Zeeboerderij is an innovative sustainable solution preventing polution in water, air and the harbour enviroment of Ijmond. Zeeboerderij Ijmond want’s to reduce various waste streams and use them as a basis for new sustainable raw materials. To varying degrees the Zeeboerderij will have a positive impact on the air and water quality of Ijmond. This will be achieved by developing small-scale seaweed farms, collecting plastic from the sea, and growing oyster mushrooms on coffee. These three projects will be placed in an educational program in which sustainable awareness stands central.
Little Plastic Monsters
I developed the theme Little Plastic Monsters for the Cinekid animation zone. Here children discover stop motion, one of the oldest film techniques, and combine this with the green screen on which the images can be projected. The stop motion consists of a series of pictures with slight variations that give the effect of movement when quickly flipped.
The Little Plastic Monsters swim and live near a plastic island in the Pacific Ocean which has become a garbage patch (or ‘plastic soup’). The children build their own little plastic monsters in a story of their own making to tackle this environmental disaster. In a playful way the children are able to consider the consequences of pollution and find creative (fantasy) solutions.
Location: Cinked, Zuiveringshal, Amsterdam.
Titel: De superheldenfabriek
(The super hero factory)
With this app children discover what their strengths are. Children develop there hidden talents in a playful and visual way. They make a super hero that symbolizes for them their own capacities and their super hero grows and develops with them as they grow and develop .
For the visual aspect I was in contact with the Annie Schmidt School language group in Hilversum. The language group is focused on children with dyslexia and consists of 12 pupils between eight and twelve years of age. I asked the children to draw their own superhero (with super powers what would help with dyslexia). A shortlist was made and three of the children’s’ drawings were used as inspiration. The features of the drawings are to be seen in the illustrations. I then built on the children’s input to develop a super herofamily. That enables children to visualize their positive attributes and devise super powers/strategies to help with problems.
When I began this project my target group was specifically children with reading problems. I felt they needed a super hero to accompany them on their journey through school. This app is designed for them but it turns out not only for them. It is also suited to anyone with a developmental disability.
Work in progress...
Location: Katshoek, Rotterdam
Title: Han & Marieke step together onto the wedding boat.
For the wedding of Han & Marieke I designed 250 folded boats.
I held a colouring contest for the Ketelhuis 4 in Amsterdam and the drawing were used to develop a screensaver.
The participants ranged in age and they could choose from the following:
To colour the herring in
To draw the rest of a herring
To draw their own herring
A herring was chose because it is the symbol of the Ketelhuis where Dutch films are shown.
Eight drawing were chosen woven into the screensaver.
Take a look for your self!
Location: Het Ketelhuis (filmhouse), Westerpark, Amsterdam.